Cloud storage and cloud computing provider Data Storage Corporation announced on Wednesday that it has acquired 80 percent of business continuance service provider e-ternity Business Continuity Consultants. The cash and stock transaction was approved this week by e-ternity?s shareholders. The terms of the deal were not disclosed.
Based in Toronto, e-ternity was founded in 2004. It provides business continuity management services including disaster recovery, high availability technology services and cloud computing services to customers in the financial, manufacturing, professional services, and technology sectors.
According to the press release, Data Storage Corp intends to operate e-ternity as an independent subsidiary and add its pay as you go cloud solution to its suite of hosted disaster recovery and high availability offerings.
Data Storage Corp says the acquisition will help expand its footprint in the US and Canada. It will also enable Data Storage Corp to leverage and cross sell the client bases and improve capacity utilization.
The senior management team at e-ternity will join Data Storage Corp to provide additional expertise.
While some acquisitions by web hosts and cloud providers are only executed to acquire a certain technology, or specific team members, this acquisition by Data Storage Corp covers the services portfolio, customer base, geography expansion and talent acquisition.
?The acquisition of e-ternity and its core cloud Computing offering is an ideal complement to Data Storage Corporation?s hosted data protection services,? Chuck Piluso, chairman and CEO at Data Storage Corporation said in a statement. ?When finalized, this acquisition is expected to immediately contribute to the continued growth of our business by providing us with greater access to the IaaS market, one growing at an estimated CAGR of 52 percent while building upon our Safedata asset acquisition which established our position in the IBM market. Looking ahead, we see a number of attractive acquisition opportunities in the high growth IaaS market, all part of our business plan to continue positioning Data Storage Corporation as a leader in cloud computing and data storage technology services.?
Data Storage Corp launched its SafeData Cloud solution two weeks ago. The infrastructure as a service solution is designed for SMBs that run applications on System i and Windows servers. The new service was a product of its acquisition of backup and data recovery services firm SafeData in June 2010. Since then it expanded its portfolio to include electronic vaulting, virtualized recovery and telecom recovery service.
?We are excited to join the team at Data Storage Corporation because we each share the same mission, to provide customers with the most effective and reliable data protection and business continuity services available,? Greg Onoprijenko, president of e-ternity said in a statement. ?Working together, we will be able to greatly expand our collective offerings while maintaining the levels of service our customers have come to expect.?
A month ago, Data Storage Corp named Guy Sanfilippo director of sales engineering.
Talk back: Do you operate any of the companies you?ve acquired as a subsidiary rather than integrating them into your business completely? What are the benefits of operating it as a subsidiary? Let us know in a comment.
About Nicole Henderson
Nicole Henderson writes full-time for the Web Host Industry Review where she covers daily news and features online, as well as in print. She has a bachelor of journalism from Ryerson University in Toronto, and has been writing for the WHIR since September 2010. You can find her on Twitter @NicoleHenderson.
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